Ezi-Melt is the UK's number one domestic de-icing salt brand. Available at Tesco, ASDA, B&Q and many other large retailers, Ezi-Melt has been popular with customers since the first pack sold in 2010.
Incredibly, the one millionth pack passed through Oval’s production facility today and was immediately shipped to the supermarket buyer, marking a real milestone in the product’s history.
Grant Lloyd, Managing Director at Oval Products said:
From the beginning we knew Ezi-Melt would be big – it’s just such a great idea. Sales have been escalating year on year with more and more retailers wanting to stock it. It’s a good feeling to reach this milestone with the product.
Who knows what the weather will do this winter, but with Ezi-Melt becoming more and more popular with retailers and customers alike, the two-millonth jar probably isn’t far down the production line…